New super-cute Sony commercial featuring over 200 screens

I love this TV commercial made by the Tokyo-based creative agency PARTY for Sony’s make.believe campaign. It was shot with over 70 performers using 200 Sony devices, and it was all taken in one continuous shot.

“SCREEN STORY” is a new TV commercial film for Sony “make.believe.” The film was created with over 70 performers using more than 200 devices, taken in one continuous shot.than 890,000 people watched it live, and over 7 million pushes were recorded during the show.

So great!

3 thoughts on “New super-cute Sony commercial featuring over 200 screens

  1. In response to the article: 1) Generally players bond with their characters fairly easily if there are enough options to make GW2 Gold them visually appear they way they would like. There are many, many ways to adjust the appearance in GW2, but some of the options themselves lack enough variation (hairstyles being the big one mentioned, but also some of the Buy Guild Wars 2 Gold at sliders do very little). 2) Bonding with the world is more difficult, but if it is made to be believable and feel like your character actually fits into that world, it is much easier and often comes naturally. 3) The idea of making each character a “Hero”… well… I simply did not feel that in the human Beta storyline. I felt like a local hero at first, akin to the area High School Quarterback who won the state championship that one year.